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The Group Inc.'s

Values and Beliefs


1.   Our purpose is to "have fun, making money, helping people.” 

2.   We believe a 30% (or more) market share helps us accomplish our purpose.

3.   We believe our business is built on relationships and trust.  Our relationships with our customers and with each other are more important than the money or the deal.

4.   We believe integrity (doing what we promise) is the key to building trust and relationships with our customers and with each other.

5.   We believe in the proper use of technology – to enhance relationships and service.

6.   We believe we are helping our customers with one of the largest financial and emotional decisions of their life.  Our mission is to “help them get to where they want to go on time” and to “make it easier” for them.

7.   We believe in putting our customers first:

  1. We will give them first chance at our new listings.
  2. We will keep their information confidential – it will not be sold or given away.
  3. We will avoid conflicts of interest.
  4. We will practice the “Ten Commandments of Customer Service”

8.   We believe in being “The source” of real estate information in our market.

9.   We believe in focusing on what we do best – residential and commercial brokerage.

10.   We believe the whole is greater than the sum of its parts (synergy)



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